The problem isn’t Google and Facebook: there will be asshole corporations that exist to fleece you for every fibre of your being for as long as we allow them to exist. The problem is that the people and institutions that should be protecting your rights are not doing their jobs: either because they’re clueless and inept or corrupt – paid by those very same corporations or full of folks hoping one day to work there (see lobbying, revolving doors, public-private partnerships, etc.)